Business Research Database Blog Series: Business Source Complete

The Emory community has access to a wealth of business research databases. This series highlights many of these great resources, including content and the best applications for classes and career prep. 

How to find Industry Reports in Business Source Complete

What You Will Find

Business Source Complete (BSC) primarily a source of articles, also includes many market research reports such as MarketLine Company Reports which includes information on public and private global company profiles, top competitors, major products and services, locations and subsidiaries, SWOT analysis for top 1200+ companies and more. MarketLine Industry Reports features global industry profiles which includes: market value, data, segmentation, Porter’s Five Forces and more. Barnes Industry & Market Reports (U.S. only) covers industry establishments, sales & employment trends and industry for U.S. states and U.S. metropolitan areas. MarketLine Country Reports features PESTLE reports, provides analysis of country’s political, economic, social, technological, legal and environmental structure. Fitch/Business Monitor Country Reports includes two country-specific reports: focuses on country risk and emerging markets.

Use for Class Projects

Using industry reports, market research reports, and other metrics are important because you gain a holistic perspective of a market or industry. Using credible information, data, and statistics provides you with an objective view of historical and current trends as well as how a company or industry should strategize moving forward based on your understanding of the market or industry landscape. This valuable insight will push you to actionable ideas and better decision-making.

BSC Reports

Use for Interview Prep

Business Source Complete will help you gain historical, current and forward-looking market and industry insights, all essential for conducting credible and competitive career and job research. By staying on top of industry topics and trends, you will demonstrate to the interviewer you are knowledgeable and interested in key developments in the industry or market.

Additional Business Resources

You can also use the Business Research Guide to locate additional business resources, locate tips for how to use them, and understand which are best for your specific research needs.

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