Inside OKCupid: The Math of Online Dating

Photo illustration of a two computer mouses forming a heart shape
Photo illustration of a two computer mouses forming a heart shape
Can you find you match online? Chris Rudder thinks you can thanks to a little love and a little math.

OKCupid is an online dating site that was co-founded by Christian Rudder, a Harvard-educated mathematician and entrepreneur. With over 40-milion Americans trying online dating, Rudder believed that he could bring concrete mathematics to the otherwise murky world of mechanical matchmaking.

In this interesting Ted Talk, Rudder explains some of the math behind OKCupid (described by the Boston Globe as the “Google of online dating”) and offers a fascinating examination of algorithms to analyze human behavior. It is worth a watch, whether you need a date or not.

One Reply to “Inside OKCupid: The Math of Online Dating”

  1. I wonder if we ever will find out the exact algorithm to describe human attraction. I think that we can get a lot closer the more we work on it at least. Interesting information in the video.

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