Sometimes, I feel like identity leads to improper knowledge for people who like or dislike a certain thing. What I mean by this is how people tend to go crazy in saying something like a movie or a person is the best or worst thing ever, just because its identity is classified as such in society or popular culture. For example, everyone hates “Twilight,” “Transformers,” and Justin Bieber. But why? What knowledge can you give that will explain your distaste for these subjects?