The Emory community has access to a wealth of business research databases. This series highlights many of these great resources, including content and the best applications for classes and career prep.
What You Will Find
The Conference Board (CB) is a not-for-profit research organization that distributes vital economic data and insights. Founded in 1916, this member-driven economic think tank is a widely quoted private source of business intelligence. According to the Conference Board’s website, the primary agenda is to help leaders navigate the most significant issues facing businesses, to help these leaders better serve society at large.
Known for its management-focused research and economic and CEO/Consumer Confidence data, the Conference Board is an independent organization focused on researching issues related to global corporate management and best practices – delving into the issues which companies grapple with on a daily basis.
Coverage includes corporate governance, strategy and finance, human capital, and marketing and communications, and more. Content includes publications, books, case studies, webcasts, podcasts, and videos.
Use for Class Projects
The Conference Board publishes reports, podcasts, webcasts, datasets, news briefs, case studies, and more. These are excellent sources of analysis and data about business strategy, operations, leadership, human capital, marketing, finance, ESG, and more. By tapping into the best practices, and CEO concerns and perspectives of its members, representing the top Tier 1 and Tier 2 global companies, The Conference Board provides timely, real world, thoughtful insights which are highly relevant to understanding corporate successes and failures, challenges and pressure points, and future planning.
Use for Interview Prep
Look to see if a company that you are interviewing with, or its competitors, are included in CB content. Its highly respected economic and consume confidence data, and corporate decision making processes can provide you with important insights, helping to differentiate you in the interview.
Additional Business Resources
You can also use the Business Research Guide to locate additional business resources, locate tips for how to use them, and understand which are best for your specific research needs.