Vivvix Snapshots of U.S. Spend for Companies and Brands

Vivvix is a database of U.S. advertising expenditures for companies and brands by channel (internet, TV, magazine, newspaper, radio, outdoor). While you can run custom searches using this platform, a great place to start is looking at a company or brand advertising snapshot to quickly understand its investment and strategy for ad spend. Company/brand snapshots Read More …

Career Research Tip: First Research for Industry Insights

First Research provides industry overviews on 200+ sectors, including small and niche industries. Content includes industry overview, forecast, key and challenges, trends, financial performance, and more. First Research also links to related industry associations and publications, government data and other recommended sources.   Unique to First Research are three sections especially useful as you think about Read More …

GlobalData Medical Devices: Newly Added Thematic Intelligence for Understanding and Anticipating Critical Issues and Threats

Emory Libraries recently added the premium Thematic Intelligence insights and data to the GlobalData (GD) Medical Devices database, a market research platform for the medical device industry and includes reports, news, company profiles, deals, and more. There are four thematic categories: Technology, Industry, Macro, and ESG. Click Themes at the top of the page to Read More …

Library Resources for Summer Internship Success

As you head off to your internship this summer, remember your librarians are here all summer and happy to help you with research recommendations and search strategies for your projects. You can get started with our internship toolkit. Remember that due to Emory’s database licensing agreements you cannot use library databases at your internship.  Be Read More …

Career Research Tip: GuideStar for Targeting Nonprofits

If you are considering working in a nonprofit, GuideStar will help identify lists of target organizations based on geography, organizational focus, and size of firm.  Of note, the data from the 990 will often include the compensation of key employees, which can provide insight for salary negotiation.GuideStar  helps answer the question “How are nonprofits spending their Read More …

Search GoinGlobal to identify firms who have sponsored H1Bs

GoinGlobal enables you to search for companies that have applied to sponsor H1B visas in the last 10+ years based on data from the US Department of Labor, and download up to 200 firms from your search.  It also provides career guides for countries and cities you may be considering. GoinGlobal also includes the wage Read More …

Career Research Tip: Build Target Lists with AtoZdatabases

AtoZdatabases: Target Company Lists enables you to build custom searches from millions of U.S. business records using criteria including geography, industry, revenue, employee count and then download results in Excel. For career research, it’s generally best to select the 65 million businesses and executives, and choose “get started.” A unique feature in AtoZ is the Read More …

Can I find my class textbooks in the library’s collection?

The cost of annually purchasing updated editions of textbooks is prohibitive and would divert dollars from licensing new databases and other important resources.  Emory Library’s Affordable Textbook and Teaching Materials Initiative includes more information for both students and faculty, including the Course Reserves FLIP Lending Library. For BBAs: the BBA Book Fund offers financial support for course materials; reach out Read More …

Career Research Tip: Foundation Directory for Researching Grantmakers

Foundation Directory  helps answer the question “Who is giving money to non-profits, and how much?” It does this by providing information on U.S. grantmakers and their philanthropic activities. Search by companies, grantmakers, grants and 990 filings.  Foundation Directory includes descriptions of more than 100,000 Community Foundations, Corporate Giving Programs, Operating Foundations, Private Grantmaking Foundations (independent Read More …

Sports Market Analytics Database: Source for Sports Fan Brand Studies

Since 2017, SBRnet, publisher of the Sports Market Analytics Database, has been conducting its proprietary consumer sports fan study twice yearly. These consumer surveys are conducted online among a representative panel of U.S. consumers ages 13 or older. Each respondent reports on their sports fan behaviors across specific professional and college sports during the previous Read More …