The Emory community has access to a wealth of business research databases. This series highlights many of these great resources, including content and the best applications for classes and career prep. Standard & Poor’s (S&P) NetAdvantage What You Will Find Standard & Poor’s NetAdvantage is a robust tool for exploring companies and industries. You Read More …
As we celebrate the 100th anniversary of the Goizueta Business School, the business librarians thought it might be fun to explore the evolution of business terminology between 1919 and 2019. So each month we will post a blog identifying business words and concepts that were captured in the Merriam-Webster Dictionary for the decades that GBS has Read More …
Did you know that as a Goizueta business student, you have free subscriptions (including mobile apps access), to news, e-books, audiobooks, and much more through the library? Be sure to download these 8 apps onto your phone or tablet to stay informed and make the most of your Goizueta experience. (Note: Goizueta faculty and staff Read More …
The Goizueta Business Library has just added Consumer Brand Analytics (CBA) to its marketing databases. Drawn from a nationwide study of 5000 consumers ages 13 and over about their preferences and use of consumer brands, CBA provides analytics for the total market of 20+ different product categories and over 200 brands within these categories: Athletic Read More …
This summer we add an additional group study area in the business library. Located at the back, right corner of the library, next to Bloomberg Terminal 1, there is comfortable seating for up to 8 students, and a 65” digital monitor using Solstice technology. Using WiFi, Solstice allows an unlimited number of students to project images on Read More …
Over the summer, a second Bloomberg Terminal was added to the Goizueta Business Library. Located at the back of the library, opposite the original terminal, it is set up with a table that will accommodate 3+ students working together, and has the same quad monitor set up just like the other terminal. Now identified as Bloomberg Terminal 1 and Bloomberg Terminal 2, Read More …
June 16, 1933: Following the failure of nearly five thousand banks in 1929, which promulgated the Great Depression, the Glass-Steagall Act was signed into law. As a provision, and the Federal Deposit Insurance Corporation was established to protect bank customers’ deposits in the event of future bank failures. Source: The Oxford Encyclopedia of American Business, Labor, Read More …
June 1, 1980: With only 1.7 million viewers, the first 24-hour news cycle channel CNN was launched right here in Atlanta. The low viewership did not stop Ted Turner’s vision, and within three years, CNN gained over 33 million viewers. Now, CNN reaches hundreds of millions of households worldwide, not to mention passengers at every single Read More …
May 20, 1873: Jacob Davis and Levi Strauss, both immigrants to the United States, were granted U.S. patent number 139,121 for Davis’ innovative design using rivets to reinforce stress points in pants. Davis, a tailor in Reno, Nevada, regularly bought fabric from Strauss’s dry goods store in San Francisco and had reached out to him in a Read More …
Professor of Marketing Doug Bowman joined Goizueta Business School in 1999. Business Librarian Ann Cullen, a frequent collaborator of Professor Bowman for his marketing classes, interviewed Professor Bowman in January 2018. He shares his insights on the complexity of marketing decisions and how shifting the research focus from “asking” to “observing” can lead to better Read More …
