Advertising Insights is now Vivvix
If you use Kantar’s Advertising Insights to research U.S. advertising expenditures for companies and brands by channel (internet, TV, magazine, newspaper, radio, outdoor), this database is now rebranded as Vivvix. Vivvix has also been called Strategy and Ad$pender over the years, so update your bookmarks accordingly! The good news is, the interface is very similar Read More …